by Darren Hardy
Darren Hardy’s Compound Effect is in my favourite class of productivity books: it’s concise, it’s next-action focussed and it comes with a ton of free templates that are worth 10x the cost of the book.
It also reinforces a message I’ve seen, learned and taught time and again.
Big results don’t come from grand talk or gestures. Big results come from clarity plus small, deliberate actions – made and repeated until actions reap a habit, habits reap a character and character reaps a destiny.
In other words, the tortoise ALWAYS beats the hare. And when you think you’ve seen otherwise, you’ve invariably confused the last lunge for the finish with the journey that led to its end.
These ideas are at the core of Darren’s philosophy – and they’re also the beating heart of The Art of Living‘s TRACKTION methodology.
Of course, the “What?” is always simpler than the “How?”. Luckily, this is precisely where The Compound Effect really shines. What follows below is my brief synthesis of the lessons you’ll find in the book. But for anyone serious about jumpstarting their income, their life and their success – I’d suggest grabbing your own copy here.
CHAPTER 1: THE COMPOUND EFFECT
The Compound Effect “is the principle of reaping huge rewards from a series of small, smart choices,” made consistently, over a long period of time.
For example, would you rather have (A) $3 million upfront or (B) one penny that doubles in value every day for 31 days?
To maximise your gains, the correct answer is (B). But it doesn’t happen quickly. After 19 days you’d still only have $5,243 and you might feel pretty foolish next to a friend who chose option (A).
It’s not until day 29 that the compounding gains of option (B) net you $3 million. And by day 30 your patience would have tripled option (A)’s total takings. (See Figure 1.)